Couture

October 10, 2024 Van Cleef & Arpels boutique celebrates Poetry of Time® with an augmented reality disposal at South Coast Plaza

November 14, 2024

October 10, 2024  Van Cleef & Arpels boutique celebrates Poetry of Time® with an augmented reality disposal at South Coast Plaza

Van Cleef & Arpels is pleased to announce the opening of its newest boutique in Sao Paulo. Located in the city’s largest shopping mall, Cidade Jardim, Avenida Magalhaes de Castro, the 2,701 square-foot boutique marks a major milestone in the French Maison’s relationship with Brazil.

 

The Maison’s Parisian apartment style enchants the boutique with warm gold tones, plush sofas and armchairs, and matte black coffee tables. The openwork screens are Art-Deco inspired, their pattern reminiscent of a 1937 Minaudière with its geometric and pyramidal motifs. The boutique also includes two salons – one gracefully hidden behind dividers for a more intimate experience, and the other, a VIP room, providing guests with a moment of serenity.

 

High Jewelry, Jewelry and Watchmaking creations such as Snowflake, Alhambra, Perlée and Cadenas will be on display in the boutique.

  • Seasons 5 and 6 of “Voice of Jewels”, a podcast by L’ÉCOLE, School of Jewelry Arts

    The new podcast of L’ÉCOLE, School of Jewelry Arts, is available in English and French (as “La Voix des Bijoux”) on all audio platforms.

     

    Season 5: The Legend of Pearls

    Episode 1: The First Pearl

    Episode 2: La Peregrina

    Episode 3: A Craddle of Pearls

    Episode 4: Marilyn’s pearls

     

    Listen to the episodes of season 5 here

     

    Season 6: The Secrets of Talisman Jewelry

    Episode 1: Jackie Cochran’s Charm Necklace

    Episode 2: Catherine de Medici’s Love Talisman

    Episode 3: Napoleon’s Immortal Scarab Beetle

    Episode 4: The Jade Bracelets of China’s Empress Cixi

     

    Listen to the episodes of season 6 here

     

    Find out more about “Voice of Jewels”

     

    Photo: Reproduction of Salvador Dalí’s “Ruby Lips” brooch by Henryk Kaston. © Photo Robin Hill